Love canal environmental disaster essays

Love canal environmental disaster essays Everybodys come to town, Theyr building now a great big ditch, Those left we all do pity, Through dirt and rock so gritty, For well have a jolly time, They say twill make all very rich At Loves new Motel City Who live in Model City This tale I tell is no less true, Our boys are bright and well to do, Though in a silly ditty, Our girls are smart and pretty, They give free sites and power too, They can not help it nor could you, In Loves new Model City If you lived in Model City Then come and join our earnest band, Heres out heart and heres our hand, Water is a necessity for life. Throughout the growth of civilization, communities sprang up near the edge of waterways. Running rivers and standing lakes provided clean drinking water, food and energy for people. It was running water that set the gears working in the head of the charismatic entrepreneur William. T. Love. In 1890s, Love saw a 20000 acre community in Niagara county as his plot for his utopian Model City. Loves Model City would be located 7.5 miles away from Niagara River. A power canal seven miles long would connect the town with the upper and lower levels of Niagara River The channeled water would be lead to the Lewiston escarpment which would create a mini Niagara Falls thus creating a major power source for the Model City. This would create a great amount of hydroelectric power in a time which factories must be located near their power source. In January 1893, William Love went to Albany to politick for a charter for his model city. He did so by addressing both the senate and the assembly in a joint session, a first for a private citizen. A very liberal charter was granted which gave him the right to acquire by condemnation any necessary properties. (...

Impact of Social Networking Evaluation on Travel Websites Essay

Impact of Social Networking Evaluation on Travel Websites - Essay Example The essay "Impact of Social Networking Evaluation on Travel Websites" talks about the research proposal in terms of social networks usage such as MySpace, Facebook, Cyworld and Bebo to promote the travel websites. As a response to changing business environments and to remain competitive, businesses have made investments in IT projects Travel businesses need to invest in IT to face the competition as well to give tough times to its rivals. For example, "fitfortravel" is a website that has been developed by the National Health Service, Scotland for the provision of travel health information for people traveling abroad from the UK. The site has gained immense popularity as travelers find the information provided highly valuable. Illume et al. suggested the potential of virtual communities in tourism research. Enhancing value creation and a creation of brand identity were prerequisites in the creation of social networks in tourism. The advent of â€Å"Web 2.0† has led to a series of new web service. Social Networking has benefited from new internet technologies and new user behavior to become the poster child of web services. Questions on social sites include how they create value for users and how users capture it. Studies have examined revenue generation on social network sites through advertising, subscription and transaction models. Key value drivers include user volume, willingness to pay, trust in peers and the platform. Perceived reciprocity is a pre-requisite for committed relationship and avoiding negative consequences

Television, contemporary output and critical analysis of Raymond Essay

Television, contemporary output and critical analysis of Raymond Williams - Essay Example Advertisers and network agencies have their own agenda regarding television content in terms of attracting homogenous groups of viewers together to understand a product or brand identification. Cultural symbols are being presented within these messages that are a part of programming and narrativised. The inherent or learned cultural codes within people of different demographics help to identify with content and make sense of not only the flow of ideas and images, but to somehow make sense of the self in the process. Williams’ views are directly related to cultural dimensions in the viewer and seem to represent an accurate view of flow and interpreting value through presentation and contemporary output. Evolution of television Cultural codifications: Inherent or learned processes that help viewers make sense of themselves. Consider the evolution of television. In 1953, the Butterball turkey is introduced. In 1954, Swanson advertises its first television dinner on The Milton Berle Show (Lempert 2002). In 1962, Pepsi creates Diet Pepsi (Lempert). Advertising in television has ingrained many of the different cultural codes that are used today in making sense of life, in a sense finding commonality with others based on lifestyle elements.

Veterinary school personal statement Example | Topics and Well Written Essays - 500 words

Veterinary school - Personal Statement Example Being an intern at the Vancouver Aquarium I had the opportunity to work with a variety of animals such as sloths and tortoises – but one of my favorite parts of working there was sharing my passion and knowledge of animals with guests of the aquarium. Another inspiring experience at the Vancouver aquarium was when I shadowed the vet at the aquarium and observed him working with the animals both on exhibit and at the Marine Mammal Rescue Center, behind the scenes of the aquarium. Getting to observe Dr. Martin Haulena aid in rehabilitating injured or orphaned marine mammals  was  very inspiring.   Another challenging part of this job is that it’s not just about learning one species, but dealing with a wide array of animals and understanding them. When I think about being a vet, one of the most difficult tasks coming to my mind is the fact that one cannot simply ask the animals what is hurting them, and that even adds emphasis to the importance of professionalism and knowledge. The important lesson I have learned is that there will be hardships in this life, but there is still incredible beauty to be seen in our broken world. In one of my favorite books, Finding Beauty in a Broken World the author, T. T. Williams, uses a metaphor of a mosaic, writing, â€Å"mosaic celebrates brokenness and the beauty of being brought together.† I want to make a change in lives of both people and animals creating a beautiful mosaic in this world, one made from the incredible healing connection between the lives of humans and animals. To my thinking, each living being on this planet is fascinating, and all the animals possess their own specific beauty that adds diversity and color to the world. I took great pleasure in working with Laura Vello and taking care of horses as well as working at Westbury Vet. At the same time, having had some work experience at the zoo, I have discovered a strong aptitude for working with wild animals

Teamwork Essay Essay Example for Free

Teamwork Essay Essay Reasons have been proposed to explain why teamwork exists by (Cohen and Bailey, 1997). They suggest organisations can develop and deliver products in a speedy and cost effective manner. More so, teams are the best way to establish organisational strategy. Teamwork was defined by (Kozlowski and Bell, 2003) as the composition of two or more individuals who share tasks and work towards a common goal. They emphasise the importance of collaboration and cooperation. Teamwork has three important dimensions. Firstly, technical dimension relates to the division of labour and who does what task and when etc. Governance refers to authority and relationships between members. The normative dimension refers to the norms, values and assumptions of the group directing behaviour. However, there are dimensions which can differ between teams, for example the temporal duration. Some teams are required to work together for a larger period of time. The physical proximity of teams may range depending on the organisation. Certain groups must work face to face where as others are dispersed geographically. According to (Hackman, 2002), teams need ‘teamwork’, meaning work that is designed for teams. An important factor relating to teams is interdependence, this is the extent to which people must work interactively and cooperatively (Stewart and Barrick, 2000). There are a number of benefits to an organisation by working in a team; these include efficient processes, reduced costs, increased innovation and skill utilisation (West and Markiewicz, 2004). Evidence to support this claim comes from (Delarue et al, 2008) who found associations between team work, workers outcomes, financial outcomes and operational outcomes. Godard, 2001) found with his questionnaire that teamwork positively related to job satisfaction, a sense of belonging and feelings of empowerment. This is supported by (Delarue et al, 2004) who found reduced absenteeism. The financial benefits were researched by (Cooke, 1994) who found that with the introduction of teamwork, there was a significant impact on val ue added per employee. Teamwork can have a profound effect on operational efficiency, productivity and quality. (Cohen et al, 1996) found that teams which facilitate high levels of employee involvement have a significant impact on efficiency and quality. If organisations are to reap the benefits of teamwork, then they must create and manage them in the correct way. Research into effective team working has commonly followed the input-processes-output (I-P-O) model proposed by (McGrath, 1964). The idea is that inputs affect outputs via the interaction of processes. We could argue this is too simplistic but it provides a useful framework. The first input is task design, the task must be achieved by a group of people working together so it should be demanding and complex enough to be completed by a team, as referred to earlier, there should be a high level of interdependence. The next input is team composition. This outlines the skills, knowledge and ability required (KNA). Bebin proposed nine essential roles. These are plant, resource investigator, coordinator, shaper, monitor, team worker, finisher, implementer and specialist. Bebin’s theory is not often fulfilled in practise though. Teams are often put together with little consideration for the roles required or the skills. This undermines team effectiveness. Another feature of the inputs is diversity; this is the idea that the team has a range of skills, ages, ethnicities and levels of authority. One of the most important inputs is the organisational context. Teams are often embedded in larger organisational systems, the effectiveness of teams may depend on wider contextual factors. Conflict within the organisation such as their wider objectives may impede a team so a team must operate within the company’s boundaries. (Hackman, 2002) suggests teams do not operate in an organisational vacuum. Team effectiveness relies on supportive organisational context that reinforces a team based structure. (Hackman, 2002) argues three systems can increase the likelihood of team success. Firstly, we have the education system which offers training and technical aid to a team. Then we have the information system which provided necessary data to complete the task. Lastly is the reward system which encourages rewards to all members equally to reduce inequality. The team objectives make up the first part of the processes. Teams should have a common purpose and clear objectives free from ambiguity. Reflexivity is the next stage and this helps to overcome team frustrations and any confusion regarding objectives. This is done by reflecting on immediate and long-term objectives on a regular basis by meeting and sharing information. Decision making is the next component; research has shown that teams make better decisions than individuals however there are certain process losses which can affect decisions. One of these is social conformity; the tendency to go along this the majority decision and exclude your opinion. This can occur due to leader power because the leader has more authority and influence. Groups try to avoid conflict through Groupthink (Janis, 1982), where teams sacrifice high quality rigorous decisions to conserve social harmony. Group may do this without even realising. Social loafing affect decisions when team members exert less effort and commitment. This has negative implications on the reward system especially If team members are rewarded equally. Overall, teamwork is a critical issue which organisations should develop and support real teams. Management must pay close attention to ensure they have the correct characters in the team to reap the full benefits of teamwork rather than pseudo teams which are present today. On a final note, not all organisations require teams so they should only be applied to the right tasks and situations.

Strategic Recommendations for Red Bull

Strategic Recommendations for Red Bull Keeping the Red Bull Flying - Strategic Recommendations to Build  the Brand and Drive Revenue Growth Since its launch in 1995 in Austria, Red Bull has, in essence, created the hip and fashionable category of â€Å"functional energy drinks†. Its marketing program has been the epitome of â€Å"buzz† marketing in which pull strategies are utilized to expand product distribution methodically on a global scale. The promotion of Red Bull has been pure and focused on the elements of the product: the distinctive silver and blue 250mL can, the singular marketplace offering, the unique logo and underlying mantra â€Å"Energy Drink† followed by a campaign of selective introduction to the particularly â€Å"cool† consumers via sampling and endorsement by personalities synonymous with the brand personality of the product. Judging by results alone, the remarkably consistent (albeit with the notable inconsistency of the United Kingdom product introduction) marketing plan has been a tremendous success as evidenced by the entrance of so many â€Å"me-too† products. Despite the entry of the â€Å"big dogs† (i.e., Coca-Cola, Pepsi, et al), Red Bull had managed to achieve sales of near $1billion by the end of 2001. The success of the bran is also evident by the exorbitant price premium that consumer are willing to pay ($1.99 $3.00) for just 8.3 fluid ounces of product that was until recently, only available in a single serving (initial offering of 4- packs retained the pricing per ounce of the single serving size). The targeted audience for this product is, â€Å"anyone†¦ who is fatigued [mentally or physically].† Despite this shotgun approach, penetration is far deeper in younger demographics, especially the 14-19 groups (65% in Austria, 28% in the UK). A large part of the product’s continuing success is the uniform consistency of the brand image as it is positioned in each market. Competing on the basis of a premium product consumable by anyone with the universal need to reduce fatigue, the product has taken first-mover advantage and remained on top by the maintenance of a premium product that fulfills a ‘commoditized-niche’ need of the consumer. In terms of the Red Bull’s competitive position, the emergence of the category and the success of Red Bull has created a highly competitive field of me-too and novel products. Despite this competition, Red Bull remains a large but niche product that has become a powerful â€Å"original† brand. Threats to their market position include the wake of new and existing products from companies with deep pockets, extensive distribution networks and substantial marketing prowess – some of the 75% (in the UK) market share will be lost (Choeke 2005, p.3; Clark 2005; Euromonitor 2005, p. 3). The opportunities that Red Bull has are a direct result of their weaknesses: a single product made in a single location. This is the epitome of the clichà © that warns against putting all one’s eggs into a single basket. As a consequence, Red Bull places a strong emphasis on conservative inventory strategies by having 45 – 60 days of products at distribution centers (in the US) (Modern Materials Handling 2005), p. 11). While the emphasis on being at the shelf is admirable, this represents a significant (up to almost 17%) of ones annual volume sitting around – 17% of one’s annual revenue tied up in accounts receivables. To continue to build upon this success, it is recommended that Red Bull consider a two-fold strategy. First, there is considerable equity in the brand and the beverage that can be leveraged significantly in a brand extension of a product such as an ‘energy bar’. The key risk of this strategy is that the pure, singular product offering of today will be diluted. Despite this risk, the extension of what Red Bull actually represents does not necessarily dilute but can likely reinforce the idea that the brand of Red Bull represents, â€Å"what you consume [not just drink] when you are fatigued† versus the more restricted â€Å"drink† cateogory. By redefining the frame-of-reference, the category can be effectively extended and a like-branded product such as â€Å"Red Bull Solid Fuel† can effectively capture money left on the table while presenting minimal risks for damaging the current substantial brand equity of the beverage product alone. This brand exte nsion is compatible with the spirit of the current product, a key factor in the likelihood of consumers accepting and even embracing an additional product (Yeung Wyer 2005, p. 495). An alternative to â€Å"SolidFuel† is an additional beverage such as a sports drink. While this is a legitimate possibility, the risk of brand dilution is greater as both products are beverages though intended for different consumers. SolidFuel is a different but related category that seeks to gain a larger share of wallet though not necessarily expanding the existing customer base. This product will complement rather than potentially compete with the original Red Bull product and utilize the paradigm of a â€Å"branded house† rather than a house of [potentially competing] brands (Aaker Joachimsthaler 2000, p. 9), In addition to efforts to grow revenues through brand extensions, an additional recommendation alluded to earlier, it that Red Bull should expand production from solely Austrailia to a site in Europe and North America. By having a single facility to product product for a globe, unnecessary costs are being built into the supply chain. In addition to being forced to produce, manage, move and store massive quantities of material, there is the presence of a great deal of risk if something should happen. With but a few additional sites, risk can be virtually eliminated and distribution and holding costs significantly reduced. To address the concern of the fact that Red Bull is perceived to be a niche’ product, it is recommended that a action be taken to build brand awareness and specifically to penetrate both deeper and in additional demographic segments, it is recommended that Red Bull develop mass media advertisements such as television spots. These clips should feature a key â€Å"fatigue driver†. By this, it is meant that activities besides extreme physical exertion should be utilized such as: A long road-trip – This should feature a middle-aged, yet well-groomed commercial truck driver that focuses on a route map. This map should prominently feature a long line which traverses several states. Further, this individual should eschew coffee, instead, he should be shown enthusiastically consuming a Red Bull . A series of ‘relentless’ meetings – This clip should show a clock indicating an early hour and a business meeting ‘in progress’ that, according to the clock, keeps going. Similar to the above example, the shot should demonstrate that Red Bull is an attractive alternive or substitute for coffee and could also play upon the feature s of consistent quality of Red Bull (versus the variance of a secretary’s coffee making skill). A grueling school assignment – The obvious shot would include a study group at a late hour†¦ just beginning to study for a major test of solve a lengthy problem. Of course, Red Bull is there. Each of the above scenarios are representative of mental or physical fatigue and the â€Å"break-through† that can be attained by the key benefits and attribute of the Red Bull product. These also particularly lend themselves both to brand extension and extensions of the current ‘most likely to use’ demographic segment. In summary, Red Bull has seen seemingly indefatigable success of a single product. By taking steps to simultaneously launch â€Å"SolidFuel†, the result will be the success that is achieved simply by meeting the already expressed needs and desires of the marketing with a product that is positioned to leverage the current awareness, recognition, and image of the current product. As this strategy entails the creation of a category-extension, there is minimal risk of the dilution of the powerful core brand value and the image that is currently held. Further, to maintain and even build the markets for these products, Red Bull should move away from the successful cartoon-type advertisements and focus on the â€Å"next thing† for a fickle consumer mass. This advertising should be of an experiential nature that focuses on situation in which Red Bull [products] can be utilized for a key benefit while each advertisement â€Å"closes† with a central brand reinforcing image such as the Red Bull logo. Works Consulted Aaker, D., and Joachimsthaler, E. (2000, Summer). â€Å"The Brand Relationship Spectrum: The Key to the Brand Architecture Challenge†. California Management Review, (42)4, pp. 8-23. Choeke, M. (2005, October 11). â€Å"Coke Eyes Red Bull with Launch of Still Energy Drink†. Marketing Week. October 11, 2005 edition. Clark, N. (2005, December). â€Å"Coca-Cola adds Taurine to Product†. Marketing, December 14, 2005 edition. Euromonitor. (2005, December). â€Å"UK Market for Functional Drinks†. Euromonitor – Market Research Monitor. Accessed online March 9, 2006. Modern Materials Handling. (2005, December). â€Å"How Red Bull Puts a Charge in It’s Supply Chain†. Modern Materials Handling, p. 11. Yeung, C., and Wyers, R. (2005, November). â€Å"Does Loving a Product Mean Loving Its Products? The Role of Brand-Elicited Affect in Brand Extension Evaluations†. Journal of Marketing Research (42), pp. 495-506.

The Character of Hamlet Essay -- Essays on Shakespeare Hamlet

The Character of Hamlet  Ã‚        Ã‚   This essay will delve into the character of the hero of William Shakespeare’s Hamlet as it develops through the drama, and will analyze the more important features.    Louis B. Wright and Virginia A. LaMar in â€Å"Hamlet: A Man Who Thinks Before He Acts† explain the popularity of the protagonist:    Much of the delight of modern readers, of course, comes from the study of the characters of the principal figures in the play, for Shakespeare has presented them in three-dimensional vividness. We feel that they are living beings with problems that are perennially human. If a modern man is not called upon, as Hamlet was, to avenge a murdered father, he nevertheless must face crises in his own life that remind him of Hamlet’s dilemma. . . (62).    Marchette Chute in â€Å"The Story Told in Hamlet† describes the opening scene of the drama: â€Å"For two nights in succession, just as the bell strikes the hour of one, a ghost has appeared on the battlements, a figure dressed in complete armor and with a face like that of the dead king of Denmark, Hamlet’s father. [. . .] The hour comes, and the ghost walks† (35). Horatio and Marcellus exit the ramparts of Elsinore intending to enlist the aid of Hamlet. There is a social gathering of the court, where Claudius pays tribute to the memory of his deceased brother, the former king, and then conducts some items of business. Hamlet is there dressed in black, the color of mourning, for his deceased father. His first words say that Claudius is "A little more than kin and less than kind," indicating a dissimilarity in values between the new king and himself. Hamlet’s first soliloquy emphasizes the frailty of women – an obvious reference to his motherâ€⠄¢s has... ...World of Hamlet.† Yale Review. vol. 41 (1952) p. 502-23. Rpt. in Shakespeare: Modern Essays in Criticism. Rev. ed. Ed. Leonard F. Dean. New York: Oxford University P., 1967.    Rosenberg, Marvin. â€Å"Laertes: An Impulsive but Earnest Young Aristocrat.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Masks of Hamlet. Newark, NJ: Univ. of Delaware P., 1992.    Shakespeare, William. The Tragedy of Hamlet, Prince of Denmark. Massachusetts Institute of Technology. 1995. http://www.chemicool.com/Shakespeare/hamlet/full.html No line nos.    Wright, Louis B. and Virginia A. LaMar. â€Å"Hamlet: A Man Who Thinks Before He Acts.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Tragedy of Hamlet, Prince of Denmark. Ed. Louis B. Wright and Virginia A. LaMar. N. p.: Pocket Books, 1958.